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Featured
Work

Media Victories That

Make A Difference

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Work Seen In

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Client

ReasonLabs

Project Background

Mission:

Grow ReasonLabs' profile through executive thought leadership.

Challenge:

Take ReasonLabs' founder into the spotlight with few relevant public appearances in the past. 

Solution:

Newsjacked a relevant story to insert the founder into the conversation and get used as a featured source for commentary.

Results

Coverage in publishers like FOX Business, Newsweek, Drug Topics and more.

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Client

Cardbase

Project Background

Mission:

Secure Tier 1 media placement of a newly launched app focused on card collectors.

Challenge:

The company was new and had no previous media history or strategic relationships with journalists.

Solution:

Pitched a relevant journalist about changing market dynamics and offered the CMO for expert commentary.

Results

Coverage in Bloomberg.

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Client

Jiminy

Project Background

Mission:

Secure Tier-1 media coverage in advance of a funding round.

Challenge:

Create buzz from a pre-seed startup with no previous media history or journalist relationships.

Solution:

Leveraged original data findings from their parental control app to use as a storyline for what kids are doing across social media platforms.

Results

Coverage in publishers like The Wall Street Journal and the New York Post and more.

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Client

LIQUiDITY Capital

Project Background

Mission:

Elevate a new venture capital fund's brand status.

Challenge:

Launch a brand new venture capital using AI firm into the public spotlight.

Solution:

Wide range of pitching to relevant journalists on the new fund's goals and expertise throughout the technology and venture capital spaces.

Results

Coverage in publishers like Forbes, Reuters, Tech.eu and more.

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Eric Wolkstein

© 2024 by Eric Wolkstein

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